Learn to work with AI
One-on-one, with a guide.

A continuous learning programme for managers and entrepreneurs. A regular 1-on-1 online session — weekly, or once a fortnight — with chat support in between. Between "I know AI exists" and "I use it to the fullest" lies a chasm. We'll bridge it with you.

Your guide
Matyáš Proll

AI is changing the world around you.
And you're standing still.

🤷

I don't know where to start

Hundreds of AI tools, no system. You need a guide, not another YouTube tutorial.

📰

Information overload

A new AI tool, a new feature, a new hype every single day. What actually works, and what's just a bubble?

⚡

Your competitors already use AI

Whoever masters AI first gains a decisive edge. Every month without AI is an opportunity lost.

🙅

Your team ignores AI

You have the tools, but nobody uses them. The problem isn't the technology — it's leadership.

Not a course. Not a webinar.
A personal guide.

Lukáš Konečný — AI mentor

Lukáš Konečný

Founder of LK Media · AI strategist · service guarantor

AI isn't just a tool — it's a way of thinking. And you learn that best from someone who uses it in practice every day. Not from courses, not from YouTube, not from a book.

I run a marketing agency where AI isn't a buzzword but the backbone of every process — from automating client communication to strategic decision-making powered by AI models. What we teach you in the mentoring, we use ourselves every single day — and I personally vouch for the quality of the programme.

50+
Companies
8+
Years in marketing
3+
Years with AI

From the first call
to real results

01

Kick-off consultation

We map out your needs and show where AI will make the biggest impact

02

Process analysis

We pinpoint the areas with the biggest time savings and sharpest decision-making gains

03

Regular mentoring

1-on-1 sessions on your real-world tasks. No theory — straight to practice

04

Measurable results

We track time saved, decision quality and productivity. Data, not feelings

From the business case
to your own AI agents

The topics your mentoring journey covers. You set the pace — and we work through everything on your real-world tasks, not practice examples.

01

Why AI — the business case

  • What AI is actually changing in companies — concrete use cases and numbers: emails, proposals, reports, customer support
  • Where you lose the most time and what can be automated
  • The aha moment: a demo on a process from your own industry
02

AI fundamentals

  • How AI and large language models (LLMs) work — no technical jargon
  • ChatGPT, Claude and the rest — what to pick and why
03

Working with AI

  • The AI-first mindset — when to reach for AI first
  • Context is king: prompt optimisation is a thing of the past
  • Projects — files and instructions
  • The context window and how to work with it
04

Hands-on

  • You try AI on real tasks from your own work
  • Debrief together: what worked, what didn't, and why
05

Safety and data

  • What you can send to AI and what you can't
  • GDPR, company know-how, sensitive data
  • How to set AI usage rules for your company
06

Advanced possibilities — showcase

  • Claude Cowork and Claude Code — what they are and what they can do
  • Agents and automation — a demo of a real automation (invoicing, emails, an assistant)
  • API, MCP, Skills — an overview of what's possible
07

What we can build for you

  • Mapping your processes → concrete opportunities
  • Next step: an audit or a pilot project
Bonus

Claude Code in practice

  • What it is and what it can do — desktop vs. terminal
  • API, MCP, Skills and plugins (Superpowers, Context7)
  • CLAUDE.md and working with the context window

You leave every session
with tools you can use

🎯

Practical AI skills

You'll learn prompting, automation and AI analysis — on your own real data and tasks, not on practice examples.

⚙️

Custom prompts and workflows

You leave every session with ready-made prompts, templates and workflows built for your specific work.

🔍

An AI audit of your processes

We identify where AI saves the most time and money. We prioritise by impact — starting with what pays off the most.

🧭

Clarity in the AI landscape

You'll know what to use, what to ignore and what to keep an eye on. No information overload — just what actually works in your field.

🧠

Strategic decision-making with AI

AI as your sparring partner for the decisions that matter. Better analysis, faster evaluation, fewer mistakes.

💬

Support between sessions

Stuck? Reach out. Async support over chat — so no technical hurdle ever slows you down.

Mentoring isn't for everyone.
It's for those who mean it.

Who mentoring IS for

  • Entrepreneurs and business owners who want to truly master AI
  • Managers who need sharper decision-making and leadership
  • Leaders who want to be the AI pioneers in their field
  • Professionals who sense AI is reshaping their field and don't want to fall behind

Who it's NOT for

  • You're after a one-off "AI course" and think you'll master AI in two hours
  • You only want theory — mentoring is 100% hands-on and demands your involvement
  • You don't have time for regular sessions and the implementation in between
  • You're chasing the cheapest option — investing in yourself takes commitment

You might be
wondering

For entrepreneurs, business owners, managers and professionals who want to truly master AI and put it to work. It's not a course for IT beginners — it's a programme for leaders who want to use AI for better decisions and more effective work.

We work with whatever makes sense for your field and processes. Typically: ChatGPT, Claude, Perplexity, automation tools (Make, Zapier), AI for data analysis, AI for writing and communication. We pick tools based on your needs, not on whatever happens to be trendy.

60 minutes over a video call. We start with a review — what you've implemented since last time, what worked and what didn't. Then we take on a new topic: tackling your specific task or process with the help of AI. You leave with ready-made prompts, workflows or setups you can use right away.

Between sessions you can reach me over chat (Telegram, WhatsApp or email). Stuck on a prompt? Not sure which tool to use? Need a quick bit of advice? I reply within 24 hours on business days, usually much faster.

No. The mentoring is designed for leaders and managers, not programmers. If you can use email and a browser, you'll be fine. I explain everything in practical, plain terms — no technical jargon.

That's exactly what I recommend. A one-off consultation is the ideal way to get to know each other and find out whether mentoring makes sense for you. If you then decide on the monthly programme, we'll credit the consultation towards your first payment.

VIP adds frequency (4 sessions instead of 2), unlimited async support, a monthly team workshop for your team and strategic work on rolling AI out across the whole company. It's for those who want to transform not just themselves, but their entire organisation.

Mentoring is a continuous programme for individuals — regular 1-on-1 online sessions and long-term growth at your own pace. A workshop is a one-off team event: we come to your offices and, usually within half a day, get AI up and running across the whole team. They complement each other well — companies often start with a workshop, and managers then continue with mentoring.

The minimum commitment is 3 months — anything less doesn't make sense, because results only show with consistency. But if after the first month you see it isn't for you, we'll work something out individually. I don't want to keep anyone in something that isn't delivering value.

Need to train
your entire team?

Mentoring is a continuous programme for individuals. If you want to kick-start your whole team at once, we'll come to your offices for a practical AI workshop — usually half a day.

AI workshops for companies →

Ready to master AI
before your competitors do?

Get in touch and we'll show you where AI will transform your business.

I'm interested in mentoring